Friday, May 20, 2011

TOMS Shoes


TOMS Shoes is a for-profit footwear company.
which also operates a non-profit subsidiary, Friends of TOMS.
The company was founded in 2006 by Blake Mycoskie, an entrepreneur from Arlington, Texas.
The company designs and sells lightweight shoes based on the Argentine alpargata design.
With every pair sold, TOMS donates a new pair of shoes to a child in need.
Alpargata shoes have been worn by Argentina farmers for hundreds of years and were the inspiration for the classic style of TOMS.
Friends of TOMS is a registered 501(c)(3) non-profit affiliate of TOMS Shoes..
The organization coordinates volunteer activities and all TOMS shoe drops.
The company announced in April 2010 that they had given over 600,000 pairs of new shoes to children in need around the world.
As of April 2009, TOMS had distributed 140,000 pairs of shoes to children in Argentina, Ethiopia, South Africa as well as children in the United States.
On April 8, 2009, an AT&T commercial aired during the Master's Golf Tournament featuring TOMS Shoes. Directed by award-winning Bennet Miller, the piece is slated to run at least twelve weeks.

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